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行銷英語(yǔ)100招(三)

放大字體  縮小字體 發(fā)布日期:2005-10-14


41. 如何解釋分期付款

  還要會(huì)解釋:“You pay a down-payment of five hundred dollars, and then, within a year, one hundred for each an every month.”(可以先付訂金500元,然后在一年內(nèi),每月付100元)
  
  42. 如何收取貨款

  如果是當(dāng)場(chǎng)付清貨款,就可能用到這個(gè)句子:“Could you pay at the Cashier''s Desk?”(請(qǐng)到收銀臺(tái)付款)
  
  43. 如何找零

  下列句子要活學(xué)活用:“Thirteen dollars and twenty cents from one hundred dollars leaves eighty six dollars and eighty cents. You might see if that''s all right, sir.”(收您100元,減去13元2角,應(yīng)找您86元8角,請(qǐng)點(diǎn)下數(shù)目)
  
  44. 如何開(kāi)立發(fā)票、收據(jù)

  東西賣出后,并非萬(wàn)事大吉,開(kāi)發(fā)票、給收據(jù)、找零錢是一貫作業(yè),一句“Here''s your receipt”過(guò)后,別忘了說(shuō)聲謝謝。
  
  45. 找錯(cuò)錢了怎么辦

  誰(shuí)都有出錯(cuò)的時(shí)候,這時(shí)態(tài)度一定要誠(chéng)懇:“I''m very sorry for the mistake”,然后再說(shuō):“Here''s the right change.”(這才是要找您的零錢數(shù))
  
  46. 標(biāo)準(zhǔn)買單方式

  當(dāng)顧客問(wèn)你:“How much will this be”(多少錢?),你可以說(shuō)“Just a moment, please. I''ll calculate that for you.”(請(qǐng)等一下,我算算看)
  
  47. 解釋稅率及服務(wù)費(fèi)

  顧客的疑慮多針對(duì)服務(wù)費(fèi)service charge(在國(guó)外還有稅率tax rate),您的說(shuō)明一定要明白無(wú)誤:“A 10% service charge have been added to your bill.”(賬單已經(jīng)加了10%的服務(wù)費(fèi))
  
  48. 如何議價(jià)

  如果愿意降價(jià),可以使用however來(lái)轉(zhuǎn)折語(yǔ)氣:“However,..., we can give you a discount.”(然而,由于……,我們可以給您打折)
  
  49. 如何優(yōu)待熟客

  對(duì)熟客可以說(shuō):“Ordinarily we sell them for one hundred and fifteen dollars, but I''ll make a concession.”(我們一般要賣115元,但您可以優(yōu)惠)
  
  50. 如何給新顧客打折

  對(duì)新顧客可以說(shuō):“I can manage to give you a discount of ten percent, deeming it as a kind of expenditure for advertisement.”(給您9折,當(dāng)作是宣傳費(fèi)吧)

  51. 如何說(shuō)明價(jià)廉物美

  “It''s indeed two-pence colored”(真是價(jià)廉物美)這句流行用語(yǔ)可是中外皆宜
  
  52. 如何解說(shuō)免稅商品

  免稅商品的標(biāo)簽通常會(huì)注明“It''s tax-free”,當(dāng)然,您首先要確認(rèn)顧客是否屬于觀光客,可以說(shuō):“May I see your passport, please?”
  
  53. 如何介紹名貴產(chǎn)品

  名貴產(chǎn)品通常價(jià)格不菲,所以“A good product will always sell.”(貨好銷路好)要比一直強(qiáng)調(diào)“pretty good”更具說(shuō)服力
  
  54. 如何收取首付款

  分期付款與收取其他貨款并沒(méi)有多大不同,后者除手續(xù)稍微復(fù)雜一點(diǎn)外,前提是“May I have some money as a deposit?”(您可以付部分訂金嗎?)
  
  55. 支票付款時(shí)

  當(dāng)今,顧客逐漸習(xí)慣使用支票(check)或信用卡(credit card)付款,面對(duì)這種情況,您要會(huì)說(shuō):“Of course you can pay by check.”
  
  56. 如何說(shuō)明折扣

  方式有多種多樣,不過(guò)千萬(wàn)不要認(rèn)為“15% discount to you.”是打一五折!
  
  57. 顧客批量購(gòu)買時(shí)

  此時(shí),通常會(huì)給對(duì)方優(yōu)惠價(jià),“I''ll let you have everything at bed-rock prices”(每樣?xùn)|西我都以最低價(jià)給你)中的red-rock就是the lowest的意思
  
  58. 如何利用大甩賣
  
  這可是您大展身手的好機(jī)會(huì),“You may not have the same chance again.”(請(qǐng)勿錯(cuò)失良機(jī))是使用頻率最高的一句話
  
  59. 如何削減零頭

  打折的時(shí)候,商品價(jià)格通常會(huì)有零頭,賣方多半會(huì)讓步:“I will dispense with the odd five.”(我會(huì)把五元零頭減去),或是在此句前做些解釋“In order to show deference to our customers.”(為尊重顧客起見(jiàn))
  
  60. 如何說(shuō)明免費(fèi)修改

  衣服的改短(shorten)及改小(take in)多半是免費(fèi)的,你可以向顧客說(shuō)清楚“We don''t charge for this.”
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